An elevated content and marketing agency
Visual storytelling
for stays, locations, & events
We create high-end photo and video content for accommodation, locations and events. Not just beautiful footage, a full content library you can use across all platforms.
We capture what it feels like, not just what something looks like.
The Other Angle is a content and marketing agency based in Northland, New Zealand. Designed for accommodation, events, businesses and brands who need their marketing to do the heavy lifting and get more enquiries, bookings and clients. We build the strategy, direct the shoot, and take over the content and social presence that follows: filming, posting, growth and reporting, all managed by our team, end to end. Not just a content library, but a marketing eco-system, built to turn visibility into bookings and enquiries.
did you know
Your audience decides before they enquire.
your imagery, watch your reels and make a decision based on how your property, product or business feels before they've engaged with you at all. If your content and marketing aren't capturing that, you're losing ground to competitors who look better, not ones who potentially are better.
They scroll through...
Imagine having your content and marketing handled
reels that sell the feeling of your space or brand, content that makes people feel something, and a strategy and posting schedule that actually runs seamlessly, without anything else landing on your plate. That's what working with The Other Angle looks like.
Content that's commercially usable
Everything we deliver is built to work across social media, your website, email marketing and paid ads. Not just pretty, but purposeful.
Strategy before the shoot
We don't arrive and wing it, every shoot has a clear plan, a shot list and a creative direction built around what your business actually needs.
The full experience
We find the moments that make people stop - the details, the feeling, the emotion and the in-between moments.
Social ready assest
Receive a library of high-performing, social ready assets via your client portal
What makes us different
Strategy before the shoot
We don't arrive and wing it. Every project starts with a plan, a shot list and a creative direction built around what your business actually needs.
Content that's commercially usable
Everything we deliver is built to work across social media, your website, email marketing and paid ads. Not just pretty, but purposeful.
Full hands off approach
For clients who want it handled end to end, we manage the strategy, the posting and the growth that follows the shoot.
Social ready assets
Receive a library of high-performing, social ready assets via your client portal
Located in Northland + Working Across New Zealand + Worldwide
Accommodation
Businesses & brands
Weddings & events
For boutique stays, luxury villas, lodges, Airbnbs, Real Estate and resorts. We spend time in your space before we start filming, we get to know the light, the flow and the feel of it. Every shoot is planned in advance and directed on the day. Depending on your package, this can stay a one-off content library, or move into an ongoing partnership where we keep creating and posting for you.
For premium brands and businesses that deserve content built to match the quality of what they do. This can be a single shoot, a campaign, a launch or a behind-the-scenes. Or, for clients who want it, we can manage the strategy, content and social media on an ongoing basis, so your marketing runs consistently and seamlessly.
Accommodation
Businesses & brands
Weddings & events
We also shoot events: weddings, hens parties, brand activations, product launches and corporate events. We blend into your event and capture what matters: the atmosphere, the details and the energy in the room, with fast-turnaround content plus edited highlights built for social. Planning a wedding? View our wedding portfolio
Accommodation
Businesses & brands
Weddings & events
What to expect
Tap to open the envelope
Get in touch
The Experience
Strategy & filming
Get in touch
Get in touch and tell us about your property, business, brand or event. We'll come back to you within two business days to discuss your project, what you need and how we can help
The Experience
Strategy & filming
Strategy & filming
Get in touch
Once we're confirmed, we create the strategy, built the shoot plan, direct, film and edit, and you receive a complete content library ready to use. Everything is prepared in advance so everything runs smoothly and nothing gets missed.
The Experience
Get in touch
The Experience
You will work closely with our team so that your experience is as seamless as possible and you continue doing what you do best, knowing your content is doing the heavy lifting.
Strategy & filming
'Couldn't recommend enough!'
We had the absolute pleasure of working with The Other angle to create content for our retreat style air BnB. Tinelle and her team were professional, creative, diligent & super punctual. We were so happy with the work they produced, they where so efficient & nothing was a problem. I would definitely recommend to anyone looking for a team that can create amazing content. Thanks guys!!
M Gurr
founder and creative director
Meet Tinelle
I've spent over a decade building businesses and renovating houses. After eight years in real estate as a PA for two top agents, I went out on my own and built a coaching business, a wellness space, and a co-working space. The one thing every single one had in common? They all needed content and marketing that actually did something, not just looked good.
After closing two businesses in 2025, I took time to figure out my next move. I realised I didn't need to reinvent myself: content and marketing had been the backbone of everything I'd built, and it's what I'd always been best at. Within four months of starting The Other Angle, I was filming for seven-star villas. Now, myself and my team run full content and marketing partnerships for accommodation, businesses and brands who want the strategy and the execution handled for them.
I love finding the beauty in life - architecture, nature, emotion and everything in between. And I love even more being able to capture it, and then show it to the world.
Creative Assistant
Meet Dani
Dani is The Other Angle's UGC creator, content strategist, editor, and Tinelle's right hand (wo)man. She handles the strategy, filming, and editing for every piece of content. On camera she's warm and quick witted. Off camera she's the reason why your content performs and your edits are scroll stopping.
operations manager
Meet Jamie
Jamie runs the engine room: the systems, the research and the captions. She has a psychology degree from Massey (majoring in social, behavioural and forensic psychology) and she's the reason why nothing falls through the cracks on the backend, and the one behind most of the captions that actually get read.
